How Audio can Influence Sales
Audio can enhance your website by letting your visitor listen to your voice, which is the next closest form of marketing besides a face to face meeting.
Who can use Audio?
Anyone can use audio, it all depends how knowledgeable you are when it comes to designing your site. For those that need help there are plenty of tutorials on how to place audio on your site all over the internet.
Audio and Affiliate Programs-Cause a ripple effect.
One commonly used strategy is to have audio reviews of the different affiliate programs you are associated with.
Find a product that pays a decent commission, write up a review of the product that you are promoting, use your written review as a script. Record the script in either .mp3 or .wav file. Upload the sound file, the website, and your done!
Audio can Increase Conversion Rates
If you are going to use audio clips for the affiliate programs you've chosen to promote, you may very well find that using audio can definitely increase your conversion ratio.
Keep your Audio file as small as possible. One important part for you to keep in mind is the size of your sound file, if the file is to large it will take "forever" to download and the majority of web surfers are impatient. Try and keep your audio review to 60 seconds or under. This should allow your webpage and sound file to download at the same time.
Keep in mind that you can place an audio clip on your site or inside an ebook, some people like audio some don't.
How Audio helps the visually impaired.
It all depends on your preferences, one benefit of using audio on your site is to accomodate the visually impaired.
Audio-Learn one step at a time.
Granted, creating an audio clip may seem a little confusing at first because you have to get familiar with the software you've chosen to use. But like most other tasks in life, practice makes perfect.
Audio-How is the file activated?
There are a couple of ways in which your visitor can activate the audio on your site. One is by clicking on a link, the other involves placing a small amount of code on your site that automatically downloads everytime you get a visitor to the page you've placed the audio clip on.
Audio-How about pop-up's and popunders?
You can also create pop-up's or pop-unders with an audio clip that downloads as the pop-up or pop-under window activates when your visitor goes to exit your site. An example of this would be to use your clip to encourage sign-up's for your ezine.
Audio-Where can you get tutored on this subject?
There are many tutorials on the net that teach people how to create pop-up's or pop-under's, there are also software programs that make the creation process a whole lot easier. There are also plenty of audio recording software programs out there, some are fr**, others cost money.
Final Comments:
By no means am I encouraging you to place audio on every page of your site, leave some pages as just plain text, others with text and a picture, and then text, picture and audio. What works for me may not necessarily work for you, but it never hurts to test. You won't know until you try.
Good luck,
Brian.
About The Author
Brian Holte is a freelance writer who owns www.theebookking.com He publishes a monthly ezine covering topics related to creating ebooks, he shows you what works for him in hopes of helping you.
AP - President-elect Barack Obama intends to name Timothy Geithner, president of the New York Federal Reserve, as his treasury secretary to confront the nation's intense economic turmoil, senior Democratic officials said Friday.
AP - Wall Street put a stop to a terrifying decline and stormed higher Friday as President-elect Barack Obama appeared ready to tap the chief of the New York Federal Reserve as the next treasury secretary and hand him the herculean task of righting the U.S. financial system.
AP - While President-elect Barack Obama publicly sidelined himself during congressional debate over an auto industry bailout this week, he and his top aides quietly prodded congressional leaders to find a solution to rescue struggling automakers.
AP - Gov. Dave Heineman signed into law Friday a bill adding a 30-day age limit to a safe-haven law that allowed 35 children including teenagers as old as 17 to be abandoned at state hospitals. The law, approved hours earlier by the Legislature in a 45-3 vote, goes into effect Saturday, and makes Nebraska the 14th state with a 30-day age cap. It had been the only state with a safe-haven law without an age limit.
AP - Germany is dropping its pursuit of a ban on Scientology after finding insufficient evidence of illegal activity, security officials said Friday.
AP - A county prosecutor who brought indictments this week against Vice President Dick Cheney and others pounded his fist and shouted at the judge Friday during a routine hearing. Willacy County District Attorney Juan Angel Guerra asked Presiding Judge Manuel Banales to recuse himself from the case, which alleges abuse at federally run prisons.
AP - Archaeologists have unearthed an elaborately decorated 1,800-year-old chariot sheathed in bronze at an ancient Thracian tomb in southeastern Bulgaria, the head of the excavation said Friday. "The lavishly ornamented four-wheel chariot dates back to the end of the second century A.D.," Veselin Ignatov told The Associated Press in a telephone interview from the site, near the southeastern village of Karanovo.
AP - The Los Angeles Clippers filled their void in the post Friday, acquiring forward Zach Randolph and guard Mardy Collins from the New York Knicks for Cuttino Mobley and Tim Thomas.
Reuters - President-elect Barack Obama on Friday moved toward nominating Timothy Geithner as Treasury secretary and charging the respected head of the New York Federal Reserve with helping pull the United States out of an economic nosedive.
Reuters - U.S. President-elect Barack Obama may consider Lawrence Summers as a successor to Federal Reserve Chairman Ben Bernanke, whose term expires in January 2010, a Democratic source told Reuters on Friday.
Reuters - Detroit automakers began work on turnaround plans demanded by Congress in return for $25 billion in aid as General Motors Corp said it would cut production more and give up two of its controversial corporate jets.
Reuters - Citigroup Inc shares tumbled for a fifth straight day on doubts about its survival prospects after its chief executive downplayed speculation the bank might sell major businesses or merge with a rival.
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Reuters - U.S. Defense Secretary Robert Gates said on Friday the United States was trying to fill a request for additional combat brigades in Afghanistan next year and that he wanted at least some of the troops in place before the country's election next fall.
Reuters - U.S. President George W. Bush and Chinese President Hu Jintao planned to discuss North Korea's nuclear program on Friday evening as Asia Pacific leaders gathered for an annual economic summit amid the worst financial crisis since the 1930s.
Reuters - Iran rejected Friday U.S. reports it had enriched enough uranium to make an atom bomb, saying this would require steps it had ruled out like ejecting U.N. inspectors and leaving the Non-Proliferation Treaty (NPT).
AFP - US President George W. Bush began Friday his last scheduled foreign trip, meeting the leader of increasingly important China ahead of a summit aimed at containing a spiraling financial crisis.
AFP - Congo demanded a stronger mandate for UN troops in the conflict-torn east Friday, while residents of a squalid refugee camp said government soldiers killed a woman during a looting spree.
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