Tips for Writing Great Coaching E-Books

Home
>
Coaching
>
Tips for Writing Great Coaching E-Books

Tips for Writing Great Coaching E-Books

Never understimate the power of a well-written word. Tens of thousands of readers of coaching ebooks have had their lives changed for the better by a well written ebook.

It's a remarkable medium that you can tap into to coach others day or night, in the city or country, all across the planet.

Is writing an ebook for you?

Do you have the answers to a specific problem? Can you research the answers? Do you have a personal story to tell about overcoming the problem in your own life?

Is there a group of people for whom this problem is universal? A group of people who wake up in the night in a sweat, wishing, praying and wracking their brains for an answer?

The more they are in need of help, the more likely your ebook can change their lives.

If you think writing an ebook is for you, this is what you need to know:

1. A great ebook is not long.

In fact, the very best ebooks are 10-35 pages long, and no longer.

Why is this?

The ebook that is short and sweet answers in a laser-like fashion the problem that the reader wants to solve.

It's the most valuable ebook a client can buy because you have filtered the exact information they most need, and cut out the rest.

Don't make the mistake of thinking you need 100 pages to call yourself an ebook publisher. Cut to the chase.

2. A marketable ebook is very specific.

This goes hand in hand with #1.

Don't write ebooks that are general. They just aren't marketable and you'll be in for a heartache.

The key to marketability is communicating to specific people that your answer is the precise one they need.

3. A great coaching ebook uses a coaching approach.

Take some time as you prepare to write your ebook, and do two things:

Read great ebooks AND transfer what you know works as a coach, and transfer that to your ebook.

As a coach, do you harness the power of the provocative question in your one on one coaching calls?

Perhaps you have a special ability to see the greater truth in a client's life?

Take special note of what makes your coaching exceptional in one mode of delivery and deliberately set out to translate that to the writing you do for your ebook.

Andrea J. Lee coaches entrepreneurs and online business owners. As Thomas J. Leonard's General Manager, she helped build and manage the largest network and trainer of personal and business coaches in the world. Now the CEO of Andrea J. Lee Group of Companies, she writes, speaks and consults on Marketing, Internet and Business systems. This is an excerpt from the her NEW BOOK - Multiple Streams of Coaching Income, http://www.multiplestreamsofcoachingincome.com

In The News:

Yahoo! News: Top Stories

Democrats: Obama needs hands-on economic approach (AP)

AP - Democrats are growing impatient with President-elect Barack Obama's refusal to inject himself in the major economic crises confronting the country. Obama has sidestepped some policy questions by saying there is only one president at a time. But the dodge is wearing thin. "He's going to have to be more assertive than he's been," House Financial Services Committee Chairman Barney Frank, D-Mass., told consumer advocates Thursday.

India names Pakistani masterminds, date plot to 07 (AP)

AP - A Pakistani militant group apparently used an Indian operative as far back as 2007 to scout targets for the elaborate plot against India's financial capital, authorities said Thursday, a blow to Indian officials who have blamed the deadly attacks entirely on Pakistani extremists.

Carmakers' bailout pleas hit Senate skepticism (AP)

AP - Desperate U.S. automakers ran into fresh obstacles from skeptical lawmakers Thursday as they appealed with rising urgency and a new dose of humility for a $34 billion bailout. Without help, said one senator, "we're looking at a death sentence."

US mulls unusual tactic as Blackwater charges loom (AP)

AP - Blackwater Worldwide guards involved in the deadly 2007 Baghdad shooting of Iraqi civilians could face mandatory 30-year prison sentences under an aggressive anti-drug law being considered as the Justice Department readies indictments, people close to the case said.

Hillary Clinton scrambles to reduce massive campaign debt (AP)

AP - With just weeks before President-elect Barack Obama is sworn in, his choice for secretary of state, Hillary Rodham Clinton, is scrambling to reduce massive campaign debt before federal ethics rules prohibit her from doing so.

Woman swept to sea during proposal on Oregon coast (AP)

AP - A romantic marriage proposal on the Oregon coast turned deadly for the bride-to-be when a wave swept her out to sea. Scott Napper had taken 22-year-old Leafil Alforque to Proposal Rock near Neskowin Beach to pop the question at a place that got its name from couples ready to marry. Napper and Alforque had been dating since they met on the Internet in 2005.

Study suggests good cheer may spread itself (AP)

AP - When you're smiling, the whole world really does smile with you. A paper being published Friday in a British medical journal concludes that happiness is contagious and that people pass on their good cheer even to total strangers. American researchers who tracked more than 4,700 people in Framingham, Mass., as part of a 20-year heart study also found the transferred happiness is good for up to a year.

Ex-'CHiPs' star Estrada to patrol with Ind. police (AP)

AP - Erik Estrada has returned to Muncie to take part in overnight police patrols in the city where he starred in the short-lived reality series "Armed & Famous." The former star of the 1970s motorcycle cop drama "CHiPs" is a reserve officer on the Muncie Police Department.

Man allegedly assaults girlfriend with burger (AP)

AP - A Vero Beach man faces a domestic violence charge after authorities said he assaulted his girlfriend with a cheeseburger. An Indian River County Sheriff's Office arrest report said a 22-year-old man and his girlfriend got into an argument as they sat in a car in front of their home.

Pierce to talk to authorities Friday (AP)

AP - Antonio Pierce and the doctor who treated his New York Giants teammate Plaxico Burress after he accidentally shot himself at a Manhattan nightclub will talk to investigators Friday.

Senators grill auto CEOs, eye GM-Chrysler deal (Reuters)

Reuters - The CEOs of General Motors Corp and Chrysler LLC said they would consider restarting talks about a merger during a nearly six-hour congressional grilling on the industry's pleas for $34 billion in government aid.

AT&T cuts 12,000 jobs (Reuters)

Reuters - Top U.S. phone company AT&T Inc said it will eliminate 12,000 jobs, or about 4 percent of its workforce, in a fresh wave of cuts to cope with an economic downturn that has exacerbated a decline in traditional phone sales.

Europeans cut interest rates sharply to fight crisis (Reuters)

Reuters - Central banks in Europe slashed their benchmark interest rates by record amounts on Thursday to fight the global economic crisis, while U.S. automakers pleaded for a bailout to avoid collapse.

Pakistan vows to hunt Mumbai attack plotters (Reuters)

Reuters - U.S. Secretary of State Condoleezza Rice said on Thursday Pakistan had given assurances of its commitment to root out terrorism and round up anyone connected to last week's attack in the Indian city of Mumbai.

Iraq Presidency Council approves U.S. troop pact (Reuters)

Reuters - Iraq's Presidency Council has approved a security pact with the United States that paves the way for a complete U.S. troop pullout by the end of 2011, a spokesman for the council said on Thursday.

Russia's Putin makes warm overtures to Obama (Reuters)

Reuters - The United States will quickly feel a change in attitude from Moscow if President-elect Barack Obama transforms Washington's policies toward Russia, Prime Minister Vladimir Putin said on Thursday.

Thai king ill, misses much-anticipated speech (Reuters)

Reuters - Thailand's revered and influential king missed his traditional birthday eve address due to illness on Thursday, a speech many Thais had hoped would provide short-term relief to the country's intractable political crisis.

Arab-American hate crimes down since 9/11 (Reuters)

Reuters - Hate crimes against Arab Americans have decreased steadily since the September 11 attacks but are still more common than they were before the hijackings, a civil rights group said on Thursday.

European central banks slash interest rates to tackle recession (AFP)

AFP - Leading European central banks took historic action Thursday to ward off spreading recessions, slashing their key lending rates to boost businesses and consumers.

Bombers hit Fallujah as Iraq-U.S. pact endorsed (AFP)

AFP - Car bombers killed at least 15 people in a former rebel bastion on Thursday as Iraq's security pact with Washington won final approval before its launch at the end of the month.

Tips for Writing Great Coaching E-Books

Coaching Coaching