Why Do We Need Creativity?

Creativity is central to the management of our individual lives, but in modern times few people are able to access this as a resource. Alan Watts writes in The Wisdom of Insecurity:

"We have allowed brain thinking to develop and dominate our lives out of all proportion to 'instinctual wisdom'; which we are allowing to slump into atrophy. As a consequence we are at war within ourselves - the brain desiring things which the body does not want, and the body desiring things that the brain will not allow; the brain giving directions which the body will nor follow, and the body giving impulses which the brain cannot understand...So long as the mind is split, life is perpetual conflict, tension, frustration and disillusion. Suffering is piled on suffering, fear on fear, and boredom on boredom.

The more the fly struggles to get out of the honey, the faster he is stuck. Under the pressure of so much strain and futility, it is no wonder that men [sic] seek release in violence and sensationalism, and the reckless exploitation of their bodies, their appetites, the material world and their fellow men".

Globally at the moment there are many problems facing mankind. Diminishing natural resources and increasing populations mean that we are in a spiral of entropy. Our investment systems have been using the capital assets of our planet as income since the beginning of the industrial revolution. We are putting little energy back into our planet.

Third world populations look enviously toward the apparent richness of first world countries, and wish to emulate the consumerism that appears to make its citizens so happy. Our media propagate the illusion that we can buy our way out of environmental destruction, and that retail therapy is the panacea to all dis-ease and unhappiness.

Although the nature of work is changing there is still more slavery in the world than there has ever been. Mass production is shifting generally to third world countries where cheap labour and the environment are more easily exploited. Tiny wage slavery is still cheaper than investing in up to the minute technology for many third world industries. New technology steadily gobbles up jobs. Service, leisure and electronic industries have replaced much of our manufacturing losses to the third world but now even these (often part-time jobs) are being 'outsourced'.

Certainly creativity is needed at individual and governmental levels to produce new opportunities in employment, information, education and leisure activities. Many of the manufacturing 'jobs for life' we have lost to cheaper workers have been replaced by part-time, poorly paid and insecure alternatives.

The development of new forms of employment and the ability to cope with accelerating change needs creativity at all levels. Pressures towards conformity stem from, "a demand that education should primarily the way to enhanced social status and a materially safe way of life" (T.P. Jones in Creative Learning in Perspective).

Aspects of specialisation (the mystification of knowledge into 'closed shops') and a centralised government system shift responsibility away from people. Many factors make it harder for an individual to act on their own behalf, on their own belief and to face uncertainty and possibly ridicule by doing something non-conformist. In education individual behaviour is still often construed as insulting and rebellious. Creativity, an Open University guide for teachers states:

"One of the problems with teaching for creativity in schools is that many of the personality characteristics and kind of behaviour associated with them are unpleasing to the teacher. Independent children who will not accept what the teacher says, simply because they say it, can be disliked by the teacher, particularly when such behaviour occurs on a heavy day or with a tired teacher".

The potential for divergent, self assertive thought and action is diminished in many sectors of society. People who 'rock the boat' and question authority are too often seen as a threat to established patterns. This has led to a breakdown in sensitivity to needs, the generation of ideas and the production of creative solutions. Financial reward and security are conditioned to be the primary motivations for work and life.

With the coming of automation and factories seeking the cheapest labour in third world countries, the emphasis in a successful economy needs to be more biased towards the production of ideas that create meaningful and sustainable employment. The education systems we have are slow to realise this and much of the training they provide is still geared towards values established during the Industrial Revolution.

The didactic education system we have is still partly based on training small boys for the priesthood, five-hundred years ago. The development of creative potential in individuals is an issue that the system simply does not know how to handle. Presently we are between two worlds, leaving generations high and dry concerning meaningful work and the generation of identity.

"Whilst assimilating that which he has inherited, and adapting himself to it, man [sic] must also preserve his essential individuality. Education must assist the society which nurtures it by inspiring each generation to add to the culture it has received by creating something new; there should be no passive acceptance of what has been handed down from the past. Serious consideration must therefore be given to the extent that non-conforming ideas can be considered as an asset for life in a conforming society".

(T.Powell Jones. Creative Learning in Perspective)

Secrets of Creativity: http://www.simonthescribe.co.uk/secrets.html

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A trader works on the floor of the New York Stock Exchange, November 20, 2008. (Shannon Stapleton/Reuters)AP - With no end in sight to economic bad news, President George W. Bush on Friday ensured that millions of laid-off workers will keep getting their unemployment checks as the year-end holidays approach.



Specialists consult a screen on the floor of the New York Stock Exchange, Thursday, Nov. 20, 2008. Stocks plunged for a second straight day Thursday, falling to a ranges not seen in six years as financial and energy stocks tumbled and as demand for the safety of government debt spiked to historic levels. (AP Photo/Richard Drew)AP - Wall Street is experiencing some relief, with stocks opening sharply higher, following a report that a pounded-down Citigroup Inc. might put itself up for sale.



U.S. Attorney General Michael Mukasey speaks at the American Enterprise Institute in Washington in this July 21, 2008 file photo. REUTERS/Joshua RobertsAP - Attorney General Michael Mukasey was feeling better Friday after collapsing during a speech, his spokeswoman said.



A protester uses his shoe to strike an effigy of U.S. President George. W. Bush, in an expression of contempt, as thousands of followers of Shiite cleric Muqtada al-Sadr converged on Firdous Square in central Baghdad, Iraq for a mass prayer to protest a proposed U.S.-Iraqi security pact on Friday, Nov. 21, 2008.(AP Photo/Karim Kadim)AP - Followers of a Shiite cleric on Friday stomped on and burned an effigy of President George W. Bush in the same central Baghdad square where Iraqis beat a toppled statue of Saddam Hussein with their sandals five years earlier.



Local women sit on the banks of the Suez canal as a Suez Canal Authority pilot boat passes by in Ismailia, Egypt, Thursday, Nov. 20, 2008. Major shipping companies said that they are considering other options including avoiding the passage through the Suez Canal to avoid having to go through the Gulf of Aden due to increasing piracy risks - meaning longer, costlier trips around the southern tip of Africa. (AP Photo)AP - Somali pirates have collected more than $150 million in ransoms over the past year, Kenya's foreign affairs minister said Friday, calling on ship owners not to pay when their vessels are hijacked.



In this June 1, 2007 file photo, of Vice Chairman Michael Duke during the annual Wal-Mart shareholders meeting in Fayetteville, Ark. Wal-Mart Stores' board elects Duke, Friday, Nov. 21, 2008, to succeed Lee Scott as president and CEO effective Feb. 1. (AP Photo/April L. Brown, File)AP - Wal-Mart Stores Inc., the world's largest retailer, unexpectedly announced Friday its chief executive will retire in February and be replaced by the head of its international division, Mike Duke.



Dino Degracia, left, is told by a volunteer that his limit of canned goods is three as he collects food next to another client, Mark Hatfield, at a food bank operated by Northwest Harvest Monday, Nov. 17, 2008, in Seattle. As more strapped Americans rely on charity amid worsening economic gloom, operators of food banks and other charities are relying on the surprisingly resilient generosity of their neighbors. (AP Photo/Elaine Thompson)AP - As more Americans turn to charity amid worsening economic gloom, operators of food banks and other aid groups are relying on the surprisingly resilient generosity of their neighbors and finding that even when times are tough, people still give.



AP - Gov. Sarah Palin has granted the traditional Thanksgiving pardon to one lucky turkey, but the video that shocked some viewers captured what was happening in the background.

In this Dec. 2, 2007 file photo, director Guy Ritchie and his wife Madonna attend a special screening of 'Revolver' in New York. A court schedule says Madonna and Guy Ritchie will be granted the first stage of their divorce in London Friday, Nov. 21, 2008. London's High Court lists 'Ciccone M L v Ritchie G S' as one of 16 cases listed for 'matrimonial and civil partnership causes for pronouncement of decree.'  (AP Photo/Evan Agostini, file)AP - The show-business marriage that began in a Scottish castle came to an end in a drab London courtroom Friday as Madonna and Guy Ritchie were granted a preliminary decree of divorce.



Librarian Susan D'Amico stands in the doorway of the bathroom at the Roxbury Free Library in Roxbury, Vt., Wednesday, Nov. 19, 2008. For decades, when you had to go at the Roxbury Free Library, you really had to go -- somewhere else, that is. The one-room clapboard building had no restrooms. When nature called, patrons either had to hold it, walk next door to the Roxbury Union Congregational Church or go home. No more: a toilet was finally installed last Friday. (AP Photo/Toby Talbot)AP - When you gotta go, you gotta go. But for decades, when you had to go in the Roxbury Free Library, you really had to go — somewhere else, that is.



President-elect Barack Obama and Senator Hillary Clinton attend a campaign rally in Orlando, Florida, October 20, 2008. (Jim Young/Reuters)Reuters - Retired Marine Gen. James Jones emerged as a leading contender for White House national security adviser as President-elect Barack Obama worked on Thursday to assemble his foreign policy team.



A man looks at his bank book in front of a Citibank branch in Taipei November 20, 2008. (Nicky Loh/Reuters)Reuters - Euro zone demand is plunging and price pressures vanishing, business surveys showed on Friday, while central bankers weighed the bleak prospect of deflation.



U.S. Attorney General Michael Mukasey addresses the Commonwealth Club in San Francisco, California in this March 27, 2008 file photo. (Robert Galbraith/Files/Reuters)Reuters - President George W. Bush spoke with U.S. Attorney General Michael Mukasey on Friday and the top U.S. law enforcement official sounded well after collapsing during a speech, the White House said.



People search for jobs on computers at the Verdugo Jobs Center, in Glendale, California, November 7, 2008. (Fred Prouser/Reuters)Reuters - President George W. Bush on Friday signed into law an extension of unemployment benefits, the White House said.



Demonstrators chant slogans during a rally at Firdos square in Baghdad November 21, 2008. (Ceerwan Aziz/Reuters)Reuters - Followers of Shi'ite cleric Moqtada al-Sadr marched on Friday against a pact letting U.S. forces stay in Iraq until 2011, toppling an effigy of President George W. Bush where U.S. troops once tore down a statue of Saddam Hussein.



Pedestrians walk past a Citibank branch in Singapore November 18, 2008. (Vivek Prakash/Reuters)Reuters - Citigroup Inc lost more than one-quarter of its market value on growing worries over whether it has enough capital to withstand billions of dollars of potential losses and despite new support from its largest individual investor.



President-elect Barack Obama on the phone with a potential voter during his visit to a campaign field office in Charlotte, North Carolina, November 3, 2008. (Jason Reed/Reuters)Reuters - Verizon Wireless said on Thursday that some employees had gained unauthorized access and viewed a personal cell phone account held by President-elect Barack Obama that is now inactive.



A video grab from undated television footage shows pirates walking on the beach in the town of Eyl, in the north of Somalia. (Reuters TV/Reuters)Reuters - Dozens of Somali Islamist insurgents stormed a port on Friday hunting the pirates behind the seizure of a Saudi supertanker that was the world's biggest hijack, a local elder said.



US soldier searches for insurgents during a patrol of Afghanistan's Kandahar province in 2007. The National Intelligence Council (NIC) report is vague about the outcome of current conflicts in Iraq, Afghanistan and Pakistan.(AFP/File/Nicolas Asfouri)AFP - The use of nuclear weapons will grow increasingly likely by 2025, according to a bleak US intelligence report that warns that US global dominance is likely to weaken over the next two decades.



Iraqi Shiites protest in central Baghdad. Thousands of Shiite followers of the firebrand anti-American cleric Moqtada al-Sadr gathered in Baghdad to protest a security accord that would allow US troops to remain in Iraq until 2011.(AFP/Ali al-Saadi)AFP - Thousands of Shiite followers of the firebrand anti-American cleric Moqtada al-Sadr gathered in Baghdad on Friday to protest a security accord that would allow US troops to remain in Iraq until 2011.




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