Believe it or not, you can market on forums and message boards without pissing anyone off. In fact, not only can you market this way, you SHOULD market this way, and I'll tell you why later in this article. But for now, I'd like to point out that the reason I'm writing this article is because someone on an affiliate forum that I frequent got kicked out of an affiliate program for spamming a message board community. He'd posted his opinion of the affiliate product in the "personal opinions" section of the board, and the moderator of the community reported him to the merchant, who then kicked him out of the affiliate program.
There's a big difference between expressing your opinion and marketing a product. Often the difference can be discerned as easily as discerning the tracking code in an affiliate URL for a product. I moderate at several forums online, and I despise dealing with spammers who think it's okay to blatantly market to my readers without contributing anything of value to my community. So here are my rules for marketing on forums without pissing anyone off.
1- Participate in a forum that allows links to your website in your signature. If the discussion board doesn't allow links in your signature, go find one that does.
2- PARTICIPATE in the forum. Ask pertinent questions. Make pithy observations. Answer others' questions if you know the correct answers. Try to post something daily, maybe more often. Just be sure that you're not just participating to get your link in front of people; participate in the forum in order to add value to the members' experiences there. The rewards in terms of higher click-through's and conversions are well worth it.
3- Include a link to your website in your signature file in a normal sized font.
That's it. That's all there is to it. How does this help your marketing? Well, you should be participating in forums at least partially related or of interest to the people who hang out in a forum. So some of them will click on your signature link just out of interest. And, if you post intelligently and often, you will gradually become recognized as an expert in that area. And that will make you more attractive. You'll begin to get link exchange requests, links, and requests for help from indviduals on the forums. This is when you know your strategy is working.
Marketing on forums and message boards isn't for the faint of heart, or for the lazy spammer. But if you're willing to make appropriate effort, you'll get appropriate returns.
The author is a full time affiliate webmaster who manages and promotes several sites in several industries. You can read more about his exploits at his Affiliate Marketing Programs Blog and see an example of one of his sites at Major Millions Jackpot
AP - President-elect Barack Obama on Saturday outlined his plan to create 2.5 million jobs in coming years to rebuild roads and bridges and modernize schools while developing alternative energy sources and more efficient cars.
AP - President-elect Barack Obama has moved with unusual speed to select officials for his administration, and senior Democratic officials say he intends to name Timothy Geithner as his treasury secretary as soon as Monday.
AP - Former U.S. President Jimmy Carter said Saturday that he and others planning a humanitarian mission in Zimbabwe had been refused entry to the impoverished African country.
AP - Oprah wants her, and so do Letterman and Leno. Fresh from her political defeat, Sarah Palin is juggling offers to write books, appear in films and sit on dozens of interview couches at a rate that would be astonishing for most Hollywood stars, let alone a first-term governor.
AP - The Screen Actors Guild said Saturday it will ask its members to authorize a strike after its first contract talks in four months with Hollywood studios failed despite the help of a federal mediator.
AP - Astronauts up on the international space station faced the longest and hardest spacewalk of their mission Saturday, a seven-hour-plus excursion to wrap up repair work on a gummed-up joint.
AP - President George W. Bush, faced with a dwindling number of days in office, worked Saturday at his final world summit to keep a virulent economic crisis that started in the U.S. from triggering protectionism across the globe.
AP - Even in a global financial crisis, the world cannot afford to skimp on its obligations to Afghanistan, which wants to double the size of its army but will never be able to pay for it, Defense Secretary Robert Gates says.
AP - With two moves, the New York Knicks created salary space for a premier free agent and playing time for Stephon Marbury.
Reuters - President-elect Barack Obama said on Saturday he was crafting a two-year plan to fight an economic crisis of "historic proportions" and Chinese leader Hu Jintao said his country was ready to play a big role in the global effort.
Reuters - Zimbabwe has barred former U.N. secretary general Kofi Annan, former U.S. President Jimmy Carter and other prominent figures from visiting the country to assess the humanitarian crisis, the group said on Saturday.
Reuters - Citigroup Inc has begun talks with the U.S. government as its plummeting share price raises doubts about the bank's ability to survive, a person familiar with the matter said.
Reuters - MOGADISHU (Reuters) Islamist militants in Somalia took steps on Saturday to attack pirates behind the world's biggest hijack and rescue the captured Saudi Arabian supertanker, an Islamist spokesman said.
Reuters - Detroit automakers began work on turnaround plans demanded by Congress in return for $25 billion in aid as General Motors Corp said it would cut production more and give up two of its controversial corporate jets.
Reuters - The board of directors of embattled U.S. automaker General Motors Corp is considering "all options" including bankruptcy, according to a report on the Wall Street Journal's website late on Friday.
Reuters - U.S. stocks stormed higher in a late rally on Friday to cap another volatile week as investors welcomed reports that President-elect Barack Obama has chosen his point person to combat the U.S. economic crisis, instilling confidence about the administration's ability to take action.
AFP - The alleged Al-Qaeda mastermind of a 2006 transatlantic airplane bombing plot was killed in a US missile attack in northwest Pakistan early Saturday, officials said.
AFP - Former US president Jimmy Carter accused Zimbabwe's government Saturday of being "immune" to the hardships of its people as he and ex-UN chief Kofi Annan were denied entry on a humanitarian mission.
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