From Boring to Interesting - Making Training Effective

Being a good trainer requires experience and skill. Experience comes from practice and skill from learning the theories, applying them, getting feedback and consciously improving.

Some things that will help you improve are:

  • Know your target audience - what's in it for them? What do they expect? Why are they attending your training?
  • Sometimes go back to basics - it's a good chance to reevaluate your performance
  • Find ways to generate interaction and get your participants doing something
  • Provide as much variety as practicable
  • Demonstrate where possible - it will save many words
  • Use humour wherever possible. If associated with analogies, this can help participants recall specifics
  • Consider your training as a marketing exercise When you prepare your session (you DO prepare don't you?) think of it in terms of you having to make a sale. I know this sounds odd, but when you think about it, you are trying to 'sell' someone the ideas you are putting across. So there's much we can learn from the art of salesmanship or marketing.

    Think along the lines of the acronym A - I - D - A which stands for Attention - Interest - Desire - Action. Get attention by making a statement that is bold or give an example of what could happen if they don't do what it is you are about to suggest. For example, if you were about to deliver a road safety talk, you could start off by saying something like, '560 people died on Queensland Roads last year ... what's going to keep you from adding to that statistic?' You may then give them some 'Interesting' statistics about how many of those people were drivers who committed traffic offences. Desire is aroused when we want something - in this case, the solution to NOT becoming a statistic. Then, the Action part might relate to a commitment from them to put into effect what you have taught them.

    The best scenario I have found is to present a problem or predicament, state how the problem can be solved or the predicament can be avoided, present a preferred option and then ask for the action (buying, adopting etc depending on circumstances).

    When planning your session, think about how you can weave AIDA into: Explain, Demonstrate, Question, Practise, Review. It won't be appropriate to every session, but if it can be used, it's a sound option. And remember, if you have a large volume of content, you may need to break it (it's called chunking) into separate chunks each of which has an E-D-Q-P-R.

    Questioning is two-way. You need to question your participants to find out if they understand what you have delivered; they need an opportunity to clear up any doubts they have by questioning you. Your review can be a summary (which also includes Q) or it can be a review at the commencement of a later presentation about a continuing topic.

    When next you are about to prepare a 'chalk and talk' session or perhaps a 'show and tell', think about how you could make it a little more interesting and interactive by using AIDA and EDQPR strategies. You'll be pleasantly surprised at what good ideas you come up with. And it will show in your session evaluation.

    Copyright Robin Henry 2005

    Robin Henry is a human resources and development specialist and Internet marketer. He operates his business, Desert Wave Enteprises, from his home in Central Australia.

    He has written numerous articles, many of which are found at Ezinearticles.com. Others are accessible from his site at http://www.dwave.com.au.

    In The News:

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    President-elect Barack Obama makes remarks on the nations economy, Thursday, Jan. 8, 2009, at George Mason University in Fairfax, Va. (AP Photo/Lawrence Jackson)AP - President-elect Barack Obama's proposed tax cuts ran into opposition Thursday from senators in his own party who said they wouldn't do much to stimulate the economy or create jobs. Senators from both parties agreed that Congress should do something to stimulate the economy. But Democratic senators emerging from a private meeting of the Senate Finance Committee criticized business and individual tax cuts in Obama's stimulus plan.



    Palestinian demonstrators use sling-shots to hurl stones at Israeli soldiers during a demonstration against Israel's military operation in Gaza, in the West Bank village of Bilin, near Ramallah,Thursday, Jan. 8, 2009. Israel resumed its Gaza offensive Wednesday after a three-hour lull to allow delivery of humanitarian aid, bombing heavily around suspected smuggling tunnels near the border with Egypt. Despite the heavy fighting, strides appeared to be being made on the diplomatic front with the U.S. throwing its weight behind a deal being brokered by France and Egypt. (AP Photo/Muhammed Muheisen)AP - The U.N. Security Council called for an "immediate" and "durable" cease-fire in Gaza in a resolution Thursday night even as fighting between Israel and Hamas raged — with early morning airstrikes killing seven Palestinians and pushing the death toll to about 760 in the near two-week conflict.



    Florida's Tim Tebow (15) throws a pass over Oklahoma's Auston English (33) during the third quarter of the BCS Championship NCAA college football game in Miami, Thursday, Jan. 8, 2009. (AP Photo/Mark Humphrey)AP - The game defied expectations. Tim Tebow fulfilled them. He rescued No. 1 Florida, running through and throwing over No. 2 Oklahoma for a 24-14 victory Thursday night that gave the Gators their second BCS championship in three years.



    Rep. Jack Franks (D-Woodstock) votes to recommend the impeachment of Illinois Gov. Rod Blagojevich to the House during an Illinois House Impeachment Committee hearing Thursday, Jan. 8, 2009, in Springfield, Ill. The committee voted unanimously to recommend impeachment putting the matter before the full house.  (AP Photo/Seth Perlman)AP - A key panel unanimously recommended impeachment for Gov. Rod Blagojevich on Thursday, setting up a vote that could make him the first governor to face such fate in Illinois' sordid political history. Blagojevich should lose his job for abusing power, mismanaging government and committing possible criminal acts, including federal allegations he tried to sell off a U.S. Senate seat, the special committee concluded.



    A sign instructs job seekers at the California Employment Development Department in Sunnyvale, Calif., Tuesday, Jan. 6, 2009. The country lost nearly 2 million jobs through November and more bad news is expected this week when the government releases data on weekly jobless claims and December unemployment. No matter how bad those numbers are, and economists expect at least another 500,000 jobs were lost last month, the pain is stretching into 2009.  (AP Photo/Marcio Jose Sanchez)AP - Trying to survive a deepening recession, employers are cutting their work forces to the bone, leaving more Americans unemployed and with dim prospects of finding a new job any time soon.



    Neel Kashkari, the assistant treasury secretary in charge of the bailout program, speaks at the Brookings Institution in Washington, Thursday, Jan. 8, 2009. (AP Photo/Haraz N. Ghanbari)AP - Less than a month after its first report, a congressional panel overseeing the Treasury Department's $700 billion financial bailout is demanding more answers.



    Freida Pinto backstage with the best picture award for 'Slumdog Millionaire' at the 14th Annual Critics' Choice Awards on Thursday Jan. 8, 2009 in Santa Monica, Calif. (AP Photo/Dan Steinberg)AP - The critics have spoken, and "Slumdog Millionaire" is their final answer.



    Vice President Dick Cheney pauses during an interview with the Associated Press at the White House in Washington Thursday, Jan. 8, 2009. (AP Photo/Ron Edmonds)AP - Vice President Dick Cheney said Thursday that he sees no reason for President George W. Bush to pre-emptively pardon anyone at the CIA involved in harsh interrogations of suspected terrorists. "I don't have any reason to believe that anybody in the agency did anything illegal," he said.



    Recruiter Sgt. Mario Ashe (L) and Christopher Stevens talk in the tactical operations center area of the U.S. Army Experience center at the Franklin Mills mall in Philadelphia, Pennsylvania, January 7, 2009. The U.S. Army, struggling to ensure it has enough manpower as it fights wars in Iraq and Afghanistan, is wooing young Americans with video games, Google maps and simulated attacks on enemy positions from an Apache helicopter. Departing from the recruiting environment of metal tables and uniformed soldiers in a drab military building, the Army has invested $12 million in a facility that looks like a cross between a hotel lobby and a video arcade. Picture taken January 7, 2009. (Tim Shaffer/Reuters)AP - U.S. policy to win in Afghanistan must recognize the poor nation's limitations and its neighborhood, especially its intertwined relationship with U.S. terrorism-fighting ally Pakistan, the top U.S. military commander in the region said Thursday.



    The east side apartment building where Bernard Madoff remains under house arrest is seen Thursday, Jan. 8, 2009, in New York. Prosecutors said Thursday that investigators found 100 signed checks worth $173 million in Bernard Madoff's office desk that he was ready to send out to his closest family and friends at the time of his arrest last month. (AP Photo/ Louis Lanzano)AP - Prosecutors said Thursday that investigators found 100 signed checks worth $173 million in Bernard Madoff's office desk that he was ready to send out to his closest family and friends at the time of his arrest last month in what is alleged to be largest financial fraud in history.



    Palestinian women mourn as they watch the funeral of Palestinians killed at a U.N. school, in Jabalya in the northern Gaza Strip January 7, 2009. (Mohammed Salem/Reuters)Reuters - Israel pushed ahead with its offensive in the Gaza Strip on Friday, ignoring a U.N. Security Council resolution calling for an immediate ceasefire to the 14-day-old conflict.



    Jaclyn Holt (R) fills out an application form at a job fair organized by the New Hampshire Employment Security agency in Salem, New Hampshire December 17, 2008. (Brian Snyder/Reuters)Reuters - U.S. employers probably cut the most jobs in at least 34 years last month as the global economic crisis gathered pace and moves by policy makers took time to filter through to struggling companies.



    People taking the Long Island Foreclosure Tour arrive at a foreclosed home for sale in New Hyde Park, New York in this May 17, 2008 file photo. Citigroup could soon agree to principles that would let troubled borrowers save their homes through bankruptcy, sources familiar with the talks said on Thursday, while industry groups are easing their opposition to the plan. (Shannon Stapleton/Reuters)Reuters - Financial giant Citigroup Inc will support a proposal in Congress to rewrite U.S. bankruptcy law to help troubled mortgage borrowers avoid foreclosure, Chief Executive Vikram Pandit said on Thursday.



    Reuters - A report being released on Friday alleges that the U.S. Treasury has failed to reveal its strategy for stabilizing the financial system, not answered questions asked by a government watchdog, and has done nothing to help struggling homeowners, the Wall Street Journal said.

    Illinois Governor Rod Blagojevich gestures as he announces former Illinois Attorney General Roland Burris as his choice to fill the vacant U.S. Senate seat of President-elect Barack Obama during a news conference in Chicago, Illinois December 30, 2008. (Frank Polich/Reuters)Reuters - A legislative committee on Thursday recommended the impeachment of Illinois Gov. Rod Blagojevich, citing widespread abuse of power including allegations he tried to sell the U.S. Senate seat vacated by President-elect Barack Obama.



    Timothy Geithner (R), pictured in Chicago, November 24, 2008. (Jeff Haynes/Reuters)Reuters - President-elect Barack Obama's economic team is urgently overhauling the $700 billion financial rescue package to broaden its scope beyond Wall Street, The Washington Post reported on Friday.



    Usama al-Kini, Al Qaeda's operations chief in Pakistan, is pictured in this undated FBI Most Wanted photograph. Al-Kini, also known as Fahid Mohammed Ally Msalam, and a top aide are believed to be dead, a U.S. counterterrorism official said on January 8, 2009, in what appeared to be the latest results of a campaign targeting the militant group's leadership. Operations chief al-Kini was thought responsible for attacks, including the bombing of a Marriott hotel in Islamabad that killed 55 people in September, and an unsuccessful attempt to kill former Pakistani Prime Minister Benazir Bhutto, who was later assassinated in a separate attack, the official said. (FBI/Handout/Reuters)Reuters - Al Qaeda's operations chief in Pakistan and a top aide are believed to be dead, a U.S. counterterrorism official said on Thursday, in what appeared to be the latest results of a campaign targeting the militant group's leadership.



    Reuters - Some friends of accused swindler Bernard Madoff considered him a "warm and charming" man, and one of his alleged victims praised him just before his death in 2005, Fox Business Network reported on Thursday.

    An Israeli army tank takes position on a hill at the border between Israel and the northern Gaza Strip on January 8, 2009. Israel was under intense pressure Friday to end its two-week-old offensive in the Gaza Strip after the UN Security Council called for an immediate ceasefire as the death toll from the war rose past 760.(AFP/David Buimovitch)AFP - Israel carried out new deadly air raids on the Gaza Strip on Friday as the UN Security Council called for an immediate ceasefire to end the two-week-old conflict in the Palestinian enclave.



    A man carries firewood in the suburbs of Sofia, Bulgaria. Hopes for a quick resumption of Russian gas supplies to Europe were rising Friday after Russia agreed on the terms for the deployment of monitors in Ukraine.(AFP/Dimitar Dilkoff)AFP - Hopes for a quick resumption of Russian gas supplies to Europe were rising Friday after Russia agreed on the terms for the deployment of monitors in Ukraine.




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