The Idol-Makers

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The Idol-Makers

The end of the television season in May included the usual array of cliffhangers on shows like "Alias," the departure of Noah Wylie from "ER" and the finale of the highly-rated "Everybody Loves Raymond" after 210 episodes. On the last day of "Sweeps," more than 29 million people tuned in to see the crowning of the fourth "American Idol."

With a recording contract and the key to a private jet in hand, Carrie Underwood, a 22-year-old college student from Oklahoma, said her victory was "the best night of my life." Next week her first single debuts, most likely near the top of the charts. From there, she'll take her shot at stardom, hoping to match the multi-platinum album sales of the first "Idol" winner Kelly Clarkson and second-year runner-up Clay Aiken.

In terms of total viewers, "American Idol" ranked first this season, and fans cast nearly 500 million votes during the competition. If your franchise business was like "American Idol," a celebrity panel and national television audience would soon be judging your employees "on stage." As an Idol-Maker, it is your role to give them the guidance they need to perform at their highest level, so you get the outcome you seek.

Success Handler Action: If Paula Abdul, Randy Jackson and Simon Cowell called today and said they will be in town next month to review your employees, what steps would you need to take to get them ready for their big moment? Even if the phone doesn't ring, preparing your employees for being the best in their jobs will make your small business soar. After you finish reading this E-Newsletter, use these questions to identify your biggest employee training opportunities:

~ Who is having the most difficult time executing their jobs in the manner you would like?

~ What are some of the things that keep happening frequently without improvement?

~ Where are areas you find yourself saying, "If only someone would ________?"

~ When mistakes occur, which individuals struggle to take responsibility?

~ Why are some of you employees not achieving the growth you expected this year?

"American Idol" had a big snafu this season when "pure human error" led to the wrong voting phone numbers appearing on the screen, and Fox had to throw out the results that night. While errors in your small business are not necessarily apparent to millions, they still impede your progress. Communicating the right way to do things and redirecting your employees' efforts when needed is essential to improving your results.

Success Handler Action: Effective leadership begins in your recruiting and hiring, and continues through training and motivation. This means you have to regularly mold and polish your employees in order to prosper. Here are five ideas for turning them into outstanding performers:

1. Make sure your employees understand the vision you have for your small business.

2. Clarify your expectations, and how you will measure each person's role.

3. Act like a director?leading them back on track when they stray off script.

4. Use "The Oreo Cookie Approach" to feedback ? Compliment / Confront / Compliment.

5. Treat every day like an entertainer would: the joy is in the performance.

Carrie Underwood is the survivor among more than 100,000 wannabes who auditioned for this season's "American Idol." The show is a cultural phenomenon that creates a celebrity and makes a lot of money for a lot of people. While your employees may never sing on national television or receive a million-dollar talent contract, if you dedicate time, energy and resources to helping them develop their skills and shoot for the stars, you will be the big winner.

The Coach, David Handler, is the founder of Success Handler, (http://www.successhandler.com), and specializes in helping small business leaders find clarity and take action. He understands the challenges of running a business, because he's been there ? as a small business owner, franchisee, franchisor, corporate leader and trainer. Much like sports coaches, his coaching will show you how to compete on a level playing field in your industry.

In The News:

Yahoo! News: Top Stories

Job losses stack up as recession deepens (AP)

AP - Trying to survive a deepening recession, employers are cutting their work forces to the bone, leaving more Americans unemployed and with dim prospects of finding a new job any time soon.

Illinois House on verge of impeaching Blagojevich (AP)

AP - Gov. Rod Blagojevich faces almost certain impeachment by the Illinois House, a historic step that would trigger a trial to determine whether the Democratic governor should be tossed out of office.

Rifts show as Obama urges quick action on stimulus (AP)

AP - Lawmakers are under orders to finish action on President-elect Barack Obama's nearly $800 billion economic recovery plan by mid-February. But already it is plain that a set of serious fissures need to be bridged if the bill is to be completed within five weeks.

Israel to continue offensive despite UN resolution (AP)

AP - Israeli jets and helicopters bombarded Gaza Friday and Hamas responded with a barrage of rockets, as Israel's government said it will press forward with its offensive despite a U.N. resolution calling for an immediate cease-fire.

Obama to finalize national security team Friday (AP)

AP - President-elect Barack Obama is completing his national security team by announcing his unusual choices for CIA director and a national intelligence director who may face tough Senate confirmation questioning over how he confronted the Indonesian military when civilian massacres were occurring in East Timor.

Stocks point lower ahead of employment report (AP)

AP - Investors showed nervousness Friday ahead of the government's monthly employment report, sending stock futures moderately lower.

Democrats begin new session with labor bills (AP)

AP - Democrats are ushering in what they believe will be a new labor-friendly era in Washington with House votes on two bills aimed at helping women fight pay discrimination in the workplace.

Broadcasts to mobile devices to start in 22 cities (AP)

AP - TV stations in 22 U.S. cities announced Thursday that they will start broadcasting their signals this year in a format designed to be received by mobile devices like cell phones, MP3 players, GPS units and in-car entertainment systems.

Ex-'Sopranos' actor faces prison for burglary try (AP)

AP - A former actor on "The Sopranos" faces up to 15 years in prison for a botched burglary in the Bronx in which an accomplice shot and killed a police officer.

Tebow leads Fla. past Okla. 24-14 for BCS title (AP)

AP - Tim Tebow gave Florida the jolt it needed, and the Gators toughed out a second BCS title in three years. Their 24-14 win over No. 2 Oklahoma in a choppy, sloppy affair Thursday night made them a national champion.

World waits on jobs data as recession weighs (Reuters)

Reuters - Steep falls in European industrial output underlined the severity of the world economic crisis on Friday and more grim news was on the way with the United States expected to report the biggest monthly job cuts in more than 30 years.

U.N. calls for immediate Gaza truce (Reuters)

Reuters - Israel pushed ahead with its two-week-old offensive in the Gaza Strip on Friday, defying a U.N. Security Council resolution calling for an immediate ceasefire.

Panel steps up criticism of Treasury: report (Reuters)

Reuters - A report being released on Friday alleges that the U.S. Treasury has failed to reveal its strategy for stabilizing the financial system, not answered questions asked by a government watchdog, and has done nothing to help struggling homeowners, the Wall Street Journal said.

Obama team working on overhaul of financial rescue (Reuters)

Reuters - U.S. President-elect Barack Obama's economic team is working on an overhaul the $700 billion financial rescue program with the aim of doing more to spur the flow of credit to the struggling economy, an Obama aide said on Friday.

EU seeks gas supply return after deal on monitors (Reuters)

Reuters - Russia's state-controlled gas monopoly said a deal to monitor gas exports via Ukraine would be signed on Friday, allowing for the resumption of supplies to Europe cut off by Moscow's price row with Kiev.

Citi backs measure to help avoid foreclosures (Reuters)

Reuters - Financial giant Citigroup Inc will support a proposal in Congress to rewrite U.S. bankruptcy law to help troubled mortgage borrowers avoid foreclosure, Chief Executive Vikram Pandit said on Thursday.

Illinois panel recommends governor's impeachment (Reuters)

Reuters - A legislative committee on Thursday recommended the impeachment of Illinois Gov. Rod Blagojevich, citing widespread abuse of power including allegations he tried to sell the U.S. Senate seat vacated by President-elect Barack Obama.

Health care overhaul needn't break bank: study (Reuters)

Reuters - An analysis of proposals to overhaul U.S. health care by President-elect Barack Obama and members of Congress suggests it is possible to insure all Americans without significantly raising total health spending.

Israel and Hamas battle on after UN ceasefire demand (AFP)

AFP - Israel and Hamas launched heavy air strikes and rocket attacks on each other Friday, ignoring a UN Security Council order on the warring rivals to end their conflict.

Russia hopeful of resuming Europe gas supplies (AFP)

AFP - Russian gas deliveries to Europe could resume later Friday, the head of Russia's state gas firm said, raising hopes for an end to a transit dispute with Ukraine that has left several European states without gas at a moment of bitter cold.

The Idol-Makers

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