The Ins and Outs of Internal and External Relations

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The Ins and Outs of Internal and External Relations

The Ins and Outs of Internal and External Relations

INTERNAL PUBLIC RELATIONS: Never overlook an opportunity to do internal public relations about your department and its offerings. A training department must, first and foremost, be visible in the organization it serves. Larry Lottier, Manager, Education of Dana Corporation publishes a training department course catalog with faculty, course listings and course descriptions to publicize his department's offerings. Gary Slobodian, Assistant Manager, Corporate Staff Development, of Great-West Life Assurance Company has found that getting training on the agenda at national sales meetings increases his department's visibility.

ACHIEVING CREDIBILITY: Make sure your department has credibility within your organization. There are several ways to attain (and maintain) credibility. Your departmental plan of action must "? support what the organization is trying to do, be integrated into it," says Susan Warshauer, whose upcoming book, Inside Training and Development, Creating Effective Programs, examines this. The trainings offered and the department's overall philosophy must give tangible answers to the needs expressed by senior management. Understanding that business plan - its goals, mission, ethics and company positioning is essential to the training department being seen as "one of us" by the rest of management. To have this kind of personal credibility with senior executives, a training manager must "speak the language of the suits."

BENEFITS OF EXTERNAL RELATIONS: If you are considering using outside consultants to supplement your in-house training staff, consider some of the benefits of external people that our experts identified: --Breadth of experience, have been inside several other organizations, more objectivity, wider range of solutions. (James Hayes) --You can buy `being up to date' with the latest technology; it costs to teach an internal person that. (Robin Grumman) --Sometimes outside eyes see more. (Sharon Burns) --Technical experts can fill needs we can't do in house. (Mary Belle GrosJacques) --You don't need to pay them benefits or keep them on staff. (Markus Zimmer).

DRAWBACKS OF EXTERNAL RELATIONS: If you are considering using outside consultants to supplement your in-house training staff, consider some of the drawbacks of external people that our experts identified: --They don't know the culture. (Barbara L. Thornton) --May not be available the next time you need them. (Ken Wessel)

--You never know what you're going to get; there is an element of risk that you may not need with a first time program. (Susan Warshauer) --An internal person is hooked into the performance appraisal system at the company, and external person needs more supervision, more of a manager's time. (Sharon Burns).

Copyright AE Schwartz & Associates All rights reserved. For additional presentation materials and resources: ReadySetPresent and for a Free listing as a Trainer, Consultant, Speaker, Vendor/Organization: TrainingConsortium

CEO, A.E. Schwartz & Associates, Boston, MA., a comprehensive organization which offers over 40 skills based management training programs. Mr. Schwartz conducts over 150 programs annually for clients in industry, research, technology, government, Fortune 100/500 companies, and nonprofit organizations worldwide. He is often found at conferences as a key note presenter and/or facilitator. His style is fast-paced, participatory, practical, and humorous. He has authored over 65 books and products, and taught/lectured at over a dozen colleges and universities throughout the United States.

In The News:

Yahoo! News: Top Stories

Job losses stack up as recession deepens (AP)

AP - Trying to survive a deepening recession, employers are cutting their work forces to the bone, leaving more Americans unemployed and with dim prospects of finding a new job any time soon.

Illinois House on verge of impeaching Blagojevich (AP)

AP - Gov. Rod Blagojevich faces almost certain impeachment by the Illinois House, a historic step that would trigger a trial to determine whether the Democratic governor should be tossed out of office.

Rifts show as Obama urges quick action on stimulus (AP)

AP - Lawmakers are under orders to finish action on President-elect Barack Obama's nearly $800 billion economic recovery plan by mid-February. But already it is plain that a set of serious fissures need to be bridged if the bill is to be completed within five weeks.

Israel to continue offensive despite UN resolution (AP)

AP - Israeli jets and helicopters bombarded Gaza Friday and Hamas responded with a barrage of rockets, as Israel's government said it will press forward with its offensive despite a U.N. resolution calling for an immediate cease-fire.

Obama to finalize national security team Friday (AP)

AP - President-elect Barack Obama is completing his national security team by announcing his unusual choices for CIA director and a national intelligence director who may face tough Senate confirmation questioning over how he confronted the Indonesian military when civilian massacres were occurring in East Timor.

Stocks point lower ahead of employment report (AP)

AP - Investors showed nervousness Friday ahead of the government's monthly employment report, sending stock futures moderately lower.

Democrats begin new session with labor bills (AP)

AP - Democrats are ushering in what they believe will be a new labor-friendly era in Washington with House votes on two bills aimed at helping women fight pay discrimination in the workplace.

Broadcasts to mobile devices to start in 22 cities (AP)

AP - TV stations in 22 U.S. cities announced Thursday that they will start broadcasting their signals this year in a format designed to be received by mobile devices like cell phones, MP3 players, GPS units and in-car entertainment systems.

Ex-'Sopranos' actor faces prison for burglary try (AP)

AP - A former actor on "The Sopranos" faces up to 15 years in prison for a botched burglary in the Bronx in which an accomplice shot and killed a police officer.

Tebow leads Fla. past Okla. 24-14 for BCS title (AP)

AP - Tim Tebow gave Florida the jolt it needed, and the Gators toughed out a second BCS title in three years. Their 24-14 win over No. 2 Oklahoma in a choppy, sloppy affair Thursday night made them a national champion.

World waits on jobs data as recession weighs (Reuters)

Reuters - Steep falls in European industrial output underlined the severity of the world economic crisis on Friday and more grim news was on the way with the United States expected to report the biggest monthly job cuts in more than 30 years.

U.N. calls for immediate Gaza truce (Reuters)

Reuters - Israel pushed ahead with its two-week-old offensive in the Gaza Strip on Friday, defying a U.N. Security Council resolution calling for an immediate ceasefire.

Panel steps up criticism of Treasury: report (Reuters)

Reuters - A report being released on Friday alleges that the U.S. Treasury has failed to reveal its strategy for stabilizing the financial system, not answered questions asked by a government watchdog, and has done nothing to help struggling homeowners, the Wall Street Journal said.

Obama team working on overhaul of financial rescue (Reuters)

Reuters - U.S. President-elect Barack Obama's economic team is working on an overhaul the $700 billion financial rescue program with the aim of doing more to spur the flow of credit to the struggling economy, an Obama aide said on Friday.

EU seeks gas supply return after deal on monitors (Reuters)

Reuters - Russia's state-controlled gas monopoly said a deal to monitor gas exports via Ukraine would be signed on Friday, allowing for the resumption of supplies to Europe cut off by Moscow's price row with Kiev.

Citi backs measure to help avoid foreclosures (Reuters)

Reuters - Financial giant Citigroup Inc will support a proposal in Congress to rewrite U.S. bankruptcy law to help troubled mortgage borrowers avoid foreclosure, Chief Executive Vikram Pandit said on Thursday.

Illinois panel recommends governor's impeachment (Reuters)

Reuters - A legislative committee on Thursday recommended the impeachment of Illinois Gov. Rod Blagojevich, citing widespread abuse of power including allegations he tried to sell the U.S. Senate seat vacated by President-elect Barack Obama.

Health care overhaul needn't break bank: study (Reuters)

Reuters - An analysis of proposals to overhaul U.S. health care by President-elect Barack Obama and members of Congress suggests it is possible to insure all Americans without significantly raising total health spending.

Israel presses on with Gaza strikes despite UN resolution (AFP)

AFP - Israel battered Gaza with bombs and shells on Friday, vowing its offensive on Hamas would go on despite an order by the UN Security Council to stop the assault that has killed hundreds of civilians.

Somali pirates say released Saudi super-tanker (AFP)

AFP - Somali pirates on Friday freed the Sirius Star, a Saudi-owned super-tanker carrying two million barrels of crude oil they hijacked on November in the Indian Ocean, the leader of the pirates told AFP.

The Ins and Outs of Internal and External Relations

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